⏱️ Time required: About 10 minutes
Before You Begin
- SDK integration completed
- Age property being collected (birthday information must be passed from SDK)
- At least 1 ad product created
To use age targeting, user birthday information must be passed from the SDK.
Step-by-Step Guide
1
Create Targeting
Log in to Ad Control Console.
- Click Targeting → Audience in the left menu.
- Select Age Targeting from the targeting template list.
Age targeting supports auto-complete. Targeting options are automatically recommended.
2
Enter Targeting Name
Auto-complete targeting names cannot be changed.
3
Add Targeting Options
Select targeting options to sell from the auto-recommended options.
- Click the targeting option card to add.
- Check the option name and conditions.
- Click the Add button.
- Click the Create Targeting button to save.
You can also create targeting options manually. Click the + Add Targeting Option button.
4
Connect to Ad Products
Connect the targeting to ad products.
- Click Ad Products in the left menu.
- Select the ad product to connect targeting.
- Click the Edit Product button.
- In the Configure Targeting to Display on Product section, select the targeting categories to connect.
- Click the Save button.
Complete
Now advertisers can select this targeting when booking campaigns.Next Steps
Learn MoreCreating Audience Targeting
Learn how to create targeting with custom properties.
Creating Context Targeting
Learn how to create content-based targeting.
Quickstart: Book Your First Campaign
See how advertisers select targeting and book campaigns.
FAQ
Will targeting be exposed to advertisers immediately after creation?
Will targeting be exposed to advertisers immediately after creation?
No. You need to connect the targeting to ad products so advertisers can select it when booking campaigns.
Can I offer targeting only for specific ad products?
Can I offer targeting only for specific ad products?
Yes, you can set different targeting options to expose for each ad product. You can connect high-value targeting only to premium ad products, or selectively provide targeting that matches the ad product characteristics.
What's the difference between auto-complete targeting and custom targeting?
What's the difference between auto-complete targeting and custom targeting?
Auto-complete targeting (age, gender, country, language) allows quick setup as targeting options are automatically recommended. Custom targeting allows you to create differentiated products by configuring targeting options directly using service-specific properties.