Documentation Index
Fetch the complete documentation index at: https://docs.adrop.io/llms.txt
Use this file to discover all available pages before exploring further.
Review Overview
Campaigns and creatives are approved through publisher review. Reviews are conducted to protect ad quality and user experience.
Review Subjects
| Subject | Review Content |
|---|
| Campaign | Booking schedule, budget, brand policy |
| Creative | Content quality, technical specifications, policy compliance |
Review Results
| Result | Description |
|---|
| Approved | Ad can be displayed |
| Rejected | Must modify and resubmit (reason provided) |
Campaign Rejection Reasons
| Reason | Description |
|---|
| Already Booked Schedule | Another campaign is already booked for the requested period. Adjust the schedule and resubmit. |
| Brand Policy | Does not comply with the publisher’s brand policy. |
| Not Completed Within Deadline | Review was not completed within the designated deadline. |
Creative Rejection Reasons
Legal and Regulatory
| Reason | Description |
|---|
| Current Law Violation | Content that violates current laws and major recommendations. |
| Industry Policy Non-compliance | Regulated industries require review numbers and mandatory text. |
| Prohibited Industry | This industry is not allowed to advertise. |
User Protection
| Reason | Description |
|---|
| Usability Infringement | Content that harms user experience. |
| Youth Protection | Content harmful to minors. |
Content Quality
| Reason | Description |
|---|
| False/Exaggerated/Deceptive | Contains false, exaggerated, or deceptive content. |
| Comparison/Disparagement | Unfairly compares or disparages competitors. |
Inappropriate Content
| Reason | Description |
|---|
| Obscene/Suggestive | Obscene or suggestive content. |
| Violence/Hate | Contains violence, hate, fear, profanity, etc. |
| Social Sentiment Violation | Content that goes against general social sentiment. |
Rights Infringement
| Reason | Description |
|---|
| Third-Party Rights Infringement | Infringes on copyrights, portrait rights, or other third-party rights. |
Technical Issues
| Reason | Description |
|---|
| Creative Conversion Failure | An error occurred while processing the creative file. |
Prohibited Content
The following content cannot be used in ads.
Absolutely Prohibited
- Adult/pornographic content
- Violence, gore, cruel content
- Hate speech, discrimination, harassment
- Copyright/intellectual property infringement
- False health or financial claims
- Unsubstantiated product claims
- Content exploiting or harmful to minors
Regulated Industries (Conditional)
The following industries may have additional requirements:
| Industry | Requirements |
|---|
| Alcohol | Age restriction, warning text |
| Tobacco | Restricted per regulations |
| Gambling | License verification, age restriction |
| Pharmaceuticals | Review number, mandatory text |
| Health Supplements | Review number, mandatory text |
| Financial Services | Regulatory compliance verification |
| Diet/Weight Loss | No false claims |
| Cryptocurrency | Regulatory compliance verification |
Technical Requirements
Image Creatives
| Item | Requirement |
|---|
| Format | JPG, PNG, WebP, GIF |
| Max Size | 10 MB |
| Resolution | 3× the ad specification |
| Aspect Ratio | Same as ad specification (1% tolerance) |
Video Creatives
| Item | Requirement |
|---|
| Format | MP4 (recommended), MOV, WebM, MKV, AVI |
| Max Size | 1 GB |
| Duration | 5 to 30 seconds |
| Resolution | 1080p or higher |
| Aspect Ratio | 16:9 or 9:16 |
Destination URL
| Item | Requirement |
|---|
| Validity | Must be a working URL |
| Security | HTTPS recommended |
| Content | Must be consistent with ad content |
Industry-Specific Additional Requirements
Ads for regulated industries must comply with the following.
Review Numbers
The following industries must display review numbers on creatives:
- Pharmaceuticals
- Health supplements
- Medical devices
- Financial products
Mandatory Text
Must include legally required warning text or disclaimers.
Responding to Rejection
Check Rejection Reason
- Check the rejection reason on the campaign or creative detail screen.
- The rejection reason is also sent via email.
Modify and Resubmit
- Modify the creative or campaign according to the rejection reason.
- Click the Save button to resubmit.
- A new review will be conducted.
Inquiries
Contact the publisher if you have questions about the rejection reason.
Policy Compliance Tips
- Ad content and landing page content must be consistent.
- Avoid exaggerated or unverified claims.
- When using copyrighted images or music, secure the rights.
- For regulated industries, prepare required review numbers and text in advance.
- Verify technical specifications and prepare high-quality creatives.
Next Steps
Managing Campaigns
For publishers, learn how to review and manage campaigns.
