Backfill ads automatically connect multiple ad sources to fill ad inventory when there are no direct deal reservations. You can secure both the high profitability of direct deals and the stability of network ads.
Authorized Digital Sellers is an IAB standard to prevent ad inventory fraud. Through ads.txt for websites and app-ads.txt for apps, you prove to advertisers that “this inventory can be sold through Adrop.”If files are not properly configured, advertisers (DSPs) won’t trust ad requests, which may result in ads not being displayed or significantly reduced revenue.
The file you need to configure depends on where ads are rendered.
app-ads.txt
Native AppsWhen ads are displayed in Android/iOS native UI
ads.txt
WebView-based Apps / WebsitesWhen ads are displayed in WebView or browser
Even for mobile apps, if the app is built with WebView and ads are displayed in the WebView area, you need to configure ads.txt. The criterion is not whether the app is registered in the app store, but where ads are actually rendered.
If you already have content from other ad networks, you cannot use a redirect. Visit the URL below, copy the content, and add it to your existing file.
Copy
https://adrop.io/app-ads.txt
Deleting existing content will break other ad networks. Make sure to keep existing content and append Adrop’s content.
If you already have content from other ad networks, you cannot use a redirect. Visit the URL below, copy the content, and add it to your existing file.
Copy
https://adrop.io/ads.txt
Deleting existing content will break other ad networks. Make sure to keep existing content and append Adrop’s content.