> ## Documentation Index
> Fetch the complete documentation index at: https://docs.adrop.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Video Ad Units

> Introducing Ad Units that support video creatives.

## Supported Formats

Video ads can be used in the following formats.

| Platform          | Supported Formats     |
| ----------------- | --------------------- |
| **Android / iOS** | Banner, Popup, Native |
| **Web**           | Banner, Native        |

***

## Supported Sizes

All banner, popup, and native sizes support video, including custom sizes.

Video controller can be toggled on/off in the unit settings.

| Controller | Playback                               |
| ---------- | -------------------------------------- |
| **On**     | Plays with controller and sound toggle |
| **Off**    | Plays muted with auto-loop             |

***

## Video Options

You can configure video-related options when creating an ad unit.

### Accept Video Creatives

Enable or disable video creative acceptance per unit. When enabled, advertisers can register video creatives for that unit.

### Video Controller

Video controller can be toggled on/off for all sizes.

* Controller on: Sound can be toggled (muted by default)
* Controller off: Plays muted with auto-loop

<Warning>
  A minimum size of 300×150dp is recommended for the video controller to display properly.
</Warning>

### Video Skip Delay

Skip delay can be set on units with the video controller turned on. After the set time, a skip button appears allowing users to skip the ad.

***

## Creative Specifications

### Video

| Item             | Specifications                                     |
| ---------------- | -------------------------------------------------- |
| **Format**       | MP4, MOV, WebM, MKV, AVI                           |
| **Size**         | Maximum 1GB                                        |
| **Aspect Ratio** | Same as the ad unit size                           |
| **Duration**     | 3 seconds or more, under 30 seconds                |
| **Resolution**   | 720p or higher recommended (based on shorter side) |

### Thumbnail

The cover image displayed before video playback.

| Item          | Specifications                   |
| ------------- | -------------------------------- |
| **Format**    | JPG, JPEG, PNG, WebP             |
| **Size**      | Same aspect ratio as the ad unit |
| **File Size** | Maximum 220KB                    |

***

## Delivery Format

Videos are converted and provided in two formats.

| Format              | Description                                                           |
| ------------------- | --------------------------------------------------------------------- |
| **HLS**             | Automatically switches to optimal quality based on network conditions |
| **Progressive MP4** | Sequential playback as a single file                                  |

***

## Limitations

* Videos cannot be used in Banner carousel.
* Dark mode is not available for video creatives.
* Interstitial, Rewarded, and Splash formats have separate video size options. See [Ad Unit Formats](/ad-unit/formats) for details.

***

## Measuring Performance

Campaigns that include video units expose viewing-quality metrics (Valid Views / Valid View Rate, Completed Views / View-Through Rate) alongside impressions and clicks.

| Where to View                                           | Description                                                  |
| ------------------------------------------------------- | ------------------------------------------------------------ |
| **Console > Report**                                    | Video metrics by campaign, ad product, ad unit, and creative |
| **Console > Ad Unit detail > Performance**              | Viewing summary for the unit                                 |
| **Console > Ad Product detail > Performance**           | Viewing summary for the product                              |
| **Console > Campaign detail > Performance / Creatives** | Viewing metrics for the campaign and each creative           |

See [Analytics & Reports — Video Metrics](/campaign/analytics#video-metrics) for metric definitions.

***

## Next Steps

<Card title="Supporting Dark Mode" icon="moon" href="/ad-unit/dark-mode">
  Check how to configure Dark Mode creatives
</Card>